TwoBees Consulting Ltd

Podcasting Made Easy

Full Online Training Course

Podcasting Made Easy - Online Training Course

There was a time when you had to be an audio expert to produce a podcast. Not any longer, in this webinar we'll give you the lowdown on how, with a laptop a microphone and some free software you can rival the professionals.

Podcasts are seeing a huge resurgence at the moment and for good reason.

We develop close relationships with the voices we let into our homes and commuter time. So much so that popular YouTube personalities have started podcasts in the past few years to cultivate new audiences.

The good news for us is that with a little knowledge and a few ideas you can create your own.

Over the past 10 years, TwoBees has trained more than 5000 delegates in digital marketing and content creation. With an average satisfaction score of 9.4/10

You don't need to be an audio engineer to make your podcast a reality.
Cost: £99

Sign-up today and start your audio journey.

Enrol today

Who is this course for?

Business leaders

Business leaders who want to build a stronger relationship with their community and cement their place within their industry.

Hobbyists

Enthusiastic hobbyist who dreams of creating their own podcast but needs support with technical know how, promotion and practicalities.

Storytellers

Whether for business or personal, podcasting is a great way to tell your story or share stories from your community.

You don't need to be an audio engineer to make your podcast a reality.
Sign-up today and start your journey.
Enrol today

What will we cover?

Why podcasting?

Podcasts are an easy-to-consume format for business and personal interest content. Podcasts have grown in polularity by 120% in the past 4 years, with 12% of the UK population listening to podcasts every week (6.5 million). This course will give you all the tools you need to create quality podcast content that your community will love.

We will help you to find your 'Why?' To ensure the long term success of your podcast, you have to find the perfect fit in terms of format, contributors and topics. This lesson will ensure you make the best decisions for your podcast.

Idea generation

Interview, magazine, Q&A - what format should your podcast take? This module will help you to decide the format that will work best for you and your podcast audience.

Stand out from the crowd and reach your ideal podcast community.

Consistency Planning

Create a workable and realistic schedule to ensure you can deliver on your podcast promises. We want your podcast to last and that will depend heavily on how much time, energy and resource you can devote to it. We don't want to create a one hit wonder, we're here for the long haul!

Equipment & Recording

What equipment do you need? There are many options when it comes to recording tools and systems. This lesson will help you to understand the options and create your ideal recording studio.

From the simplest recording apps on mobile to the most sophisticated professional software, we will help you understand their functionality and how to pick the best option for your needs.

Editing & Production

Do you need music or a professionally recorded intro? Let's look through examples and find resources for you to make your own unique audio accoutrements.

What about audio quality? You will sometimes find yourself with an excellent episode but for whatever reason the quality has let you down. This module will give you tools and advice on how to maximise the quality and fix audio issues in the edit.

Artwork

Who is your competition? What are the unique elements of your podcast? How can you establish your voice in the podcasting landscape? This lesson will help you to answer all of these questions and formulate your podcasting brand.

This lesson will give you the opportunity to make your podcast brand a reality.

Hosting and setting up feeds

Now that you have your podcast episode recorded, edited and ready to share - how do you share it? The first step is deciding where to host your content. This lesson will take you through all the options available and help you decide on your ideal hosting solution.

Promoting your podcast

Now that you have your podcast, we need to make sure people listen! There are lots of ways to promote your podcast and this module will take you through some of the most effective and low cost ways to spread the word.

Analytics

To get a thorough understanding of what your listeners enjoy and who you're reaching (especially if you want to gain advertisers in the future), you need access to analytics. This module will help you understand the stats and how to use them to grow your audience.

One to One Support

This course also comes with a 45minute consultancy session to work through any hurdles that you specifically encounter with launching your podcast.

You don't need to be an audio engineer to make your podcast a reality.
Sign-up today and start your journey.
Enrol today

FAQs

What experience do I need to take this course?

You can do this course with no experience at all in creating podcasts. If you do have some experience, this course will help to ensure every aspect of your podcast is the best it can possibly be.

How long does the course take?

This course is self-paced so it can be completed as quickly or slowly as you want. The course materials are a mixture of video, interactive quiz and workbook exercises. As a general guide we think it will take you a minimum of one week to work through all the elements.

What equipment do I need?

We will guide you through equipment requirements as you decide on the type of podcast you are planning to create. This course is designed to help you create the most compelling podcast with the minimum amount of fuss and cost, therefore the minimum you will need is a laptop or mobile device. When you've made some decisions about your podcast, you might want to look at purchasing equipment from our recommended list.

What if I get stuck?

We have email support for all participants as well as our Facebook Group and a one-to-one 45minute consultation is included in the course.

Trusted by:

Unilever
Schroders
The Guardian
Relate
Grant Thornton
LEYF
House of Commons
The Open University
Suffolk County Council
Pearn Kandola
Centrica

TwoBees produced a podcast series for Relate in partnership with Lloyds Bank and Channel 4.

We produced the podcast to accompany The M Word campaign on money and relationships. From script advice to recording, editing, artwork, hosting and publishing.
The Relate Podcast

TwoBees are training experts.

Over the past 10 years, TwoBees has trained more than 5000 delegates in digital marketing and content creation. With an average satisfaction score of 9.4 / 10
[contact-form-7 id="" title=""]